Web site is simply a search engine site. Companies that are already known and have the brand in the real world may not require a search friendly website, for example, Mc Donalds, Nokia, Barclays, Honda, etc. Visitors to your site, rather than directly to their websites through search engines.
But for pages that are not so popular in the physical world, because they constitute a product or service you sell, what they do to the attention of people?
Most companies now have their on-line approach to the search engine site. The same approach for the recognition of the network is becoming more evident in relation to most of the websites. Well, in fact, only three search engines like Google, Yahoo!, Y Bing (MSN). Among these three Google is the most popular, so most designers try to make a website in accordance with robots Google.
First, we will be areas of critical importance for both sides to search engines and users, our strategy and build on them.
Key words: --
In the study, the maximum number of keywords for your services / products. Now start the filter and less competitive, but the most relevant keywords for your service. While many keywords squeeze out the usefulness and elegance of the information from the user, may declare the web page (s) as "doorway pages" to search engine optimization excessive high rank.
And design:
View and organize your site is always interesting, and it seems that your end users, and to help search engine spiders to rank your site. While images enhance user experience on the site can also slow time. You should make sure that images are only the most necessary. To ensure that the graphics / images, and less light, the proper use Alt tag including a brief description is appropriate. Cascading Style Sheets (CSS) to help match the layout and, as a rule, later updating. Keyword optimized meta tags and titles, with crispy names and descriptions, as well as to help search engines indirect information.
Navigation
Liquids and intuitive navigation is vital to satisfactory user browsing and efficient search engine optimization, for obvious reasons. It is essential that the organization of your site hierarchically logical and consistent. It is desirable to use the site if your site contains more than 10 pages. It is also advisable to obvious descriptions / titles for the navigation buttons / tools. This is a requirement that all internal web pages sport a link to the home page. It also increases the number of links pointing to your site.
There is also an idea to write HTML-code, and just get a long JavaScript code into external files, so that the scan engine spiders search the content rather than code.
Web Design befriending with search engines
Labels: Web Design